Branding a Bullet lover’s bulletin
A monthly magazine for Royal Enfield Bullet lovers, the name comes from a Bulletin board giving information and latest news updates to the readers. Typeface for Bulletin gives it a strong, serious and determined mood, reflecting a Bullet lovers attitude. The ‘in’ is given yellow to emphasize the idea since yellow is frequently found on road strips, sign boards and milestones.
The Bulletin App is an application for bullet Riders, a handy guide during their trips. This application is meant to give all the news, trip bookings, rent details, suggestions, safety tips, distance details, buy accessories, locate centre, schedule and maps, read magazine and do more. Being an app solely meant for bikers, this app does not come in tablet for obvious reasons of mobility while traveling.